How Toyota Became #1: Leadership Lessons from the World's Greatest Car Company

How Toyota Became #1: Leadership Lessons from the World's Greatest Car Company

By David Magee

Journalist Magee explores Toyotas past and present in order to reveal how this car company has sustained such tremendous success. The lessons that Magee explains here can be valuable for managers in all disciplines and industries.

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Book Information

Publisher: Portfolio
Publish Date: 11/01/2008
Pages: 256
ISBN-13: 9781591842293
ISBN-10: 1591842298
Language: English

Full Description

Everyone knows that Toyota has had an amazing twenty-five- year run, rising from a humble Japanese start-up to a thriving global giant. But how did it pass Ford and GM to become the world's largest auto manufacturer? And how does it continue to thrive while so many competitors are struggling and failing? Journalist David Magee dug deeply into Toyota's past and present, interviewing senior executives who rarely talk to the press, along with many other sources. The powerful lessons that he distills, especially about corporate culture, are valuable for managers in all industries.

About the Author

David Magee is the author of Dear William: A Father's Memoir of Addiction, Recovery, Love and Loss , a Publisher's Weekly bestseller, named a Best Book of the South, and featured on CBS Mornings , and other non-fiction books.

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