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The Inevitable: Understanding the 12 Technological Forces That Will Shape Our Future

Kevin Kelly

"A quintessential work of technological futurism. " - James Surowiecki, strategy + business , "Best Business Books 2017 - Innovation" From one of our leading technology thinkers and writers, a guide through the twelve technological imperatives that will shape the next thirty years and transform our lives Much of what will happen in the next thirty years is inevitable, driven by technological trends that are already in motion.

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Book Information

Publisher: Viking
Publish Date: 06/07/2016
Pages: 336
ISBN-13: 9780525428084
ISBN-10: 0525428089
Language: Eng

What We're Saying

June 08, 2016

From the visionary thinker and writer Kevin Kelly, a guide through the twelve technological forces that will shape the next thirty years and transform our lives. READ FULL DESCRIPTION

Full Description

"A quintessential work of technological futurism." - James Surowiecki, strategy + business, "Best Business Books 2017 - Innovation" From one of our leading technology thinkers and writers, a guide through the twelve technological imperatives that will shape the next thirty years and transform our lives Much of what will happen in the next thirty years is inevitable, driven by technological trends that are already in motion. In this fascinating, provocative new book, Kevin Kelly provides an optimistic road map for the future, showing how the coming changes in our lives--from virtual reality in the home to an on-demand economy to artificial intelligence embedded in everything we manufacture--can be understood as the result of a few long-term, accelerating forces. Kelly both describes these deep trends--interacting, cognifying, flowing, screening, accessing, sharing, filtering, remixing, tracking, and questioning--and demonstrates how they overlap and are codependent on one another. These larger forces will completely revolutionize the way we buy, work, learn, and communicate with each other. By understanding and embracing them, says Kelly, it will be easier for us to remain on top of the coming wave of changes and to arrange our day-to-day relationships with technology in ways that bring forth maximum benefits. Kelly's bright, hopeful book will be indispensable to anyone who seeks guidance on where their business, industry, or life is heading--what to invent, where to work, in what to invest, how to better reach customers, and what to begin to put into place--as this new world emerges.

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