Referable Speaker: Your Guide to Building a Sustainable Speaking Career-No Fame Required

The Referable Speaker: Your Guide to Building a Sustainable Speaking Career-No Fame Required

By Michael Port and Andrew Davis

Use the gigs you get to get the gigs you want. You spend a ton of time building your personal brand to generate more speaking opportunities. You write a blog, record podcasts, post on Instagram, and upload to YouTube. You refine your speaking website, work on that book, participate in Clubhouse, and comment on LinkedIn.

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Book Information

Publisher: Page Two Press
Publish Date: 06/07/2021
Pages: 224
ISBN-13: 9781774581186
ISBN-10: 1774581183
Language: English

Full Description

Use the gigs you get to get the gigs you want.

You spend a ton of time building your personal brand to generate more speaking opportunities. You write a blog, record podcasts, post on Instagram, and upload to YouTube. You refine your speaking website, work on that book, participate in Clubhouse, and comment on LinkedIn. You share your expertise and insight freely. All of that hard work might get you one gig.


And, unfortunately, none of those things will guarantee you the next gig. But what if you became a referable speaker?


In this ground-breaking guide to building a speaking career, New York Times bestselling author Michael Port, co-founder of Heroic Public Speaking, teams up with bestselling author and world-renowned keynote speaker Andrew Davis to show you the fastest, most practical way to increase your fee and generate more leads. Discover precisely how event organizers select their keynote speakers, what you can do to win them over, and even how to set your fee.

Port and Davis show you why you need to stop investing in marketing yourself as a great speaker and start investing in your speech. Because, unless you're famous, event organizers won't buy you (or your personal brand). They'll buy your speech, then your idea, then you―in that order.

You'll learn exactly how 81 speakers built sustainable speaking revenues by evaluating the three F+E+E Factors and 10 sub-factors-factors that turn novice presenters into transformational keynote speakers. And you'll evaluate how to make the most meaningful impact through 58 professional speaker case studies based on six years of industry data.

See how elegantly simple it is to make the leap from breakout rooms to the keynote stage.

You'll leave with an entirely new, eye-opening, and refreshing understanding of how the speaking business really works and how you can make an impact fast.


Do you have what it takes to become a referable speaker?


You do. Go ahead, take a look inside!

About the Authors

Michael Port is the author of the Wiley titles Book Yourself Solid and Beyond Booked Solid. He has been called a "marketing guru" by the Wall Street Journal and is one of the best professional speakers around. For more information, please visit Learn More


L. Philip Barnes is Emeritus Reader in Religious and Theological Education at King's College London, UK. Andrew Davis is Honorary Research Fellow at the School of Education, Durham University, UK.

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