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Sprint: How to Solve Big Problems and Test New Ideas in Just Five Days

Jake Knapp

NEW YORK TIMES BESTSELLER WALL STREET JOURNAL BESTSELLER "Sprint offers a transformative formula for testing ideas that works whether you're at a startup or a large organization.

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Book Information

Publisher: Simon & Schuster
Publish Date: 03/07/2016
Pages: 288
ISBN-13: 9781501121746
ISBN-10: 150112174X
Language: English

What We're Saying

March 31, 2016

Jake Knapp, John Zeratsky, and Braden Kowitz detail a process "for answering crucial questions through prototyping and testing ideas with customers" in just one workweek. READ FULL DESCRIPTION

March 11, 2016

From three partners at Google Ventures, a step-by-step guide to going from problem to prototype in five days using the same method that led to Gmail, Google X, and Chrome. READ FULL DESCRIPTION

Full Description

NEW YORK TIMES BESTSELLER
WALL STREET JOURNAL BESTSELLER "Sprint offers a transformative formula for testing ideas that works whether you're at a startup or a large organization. Within five days, you'll move from idea to prototype to decision, saving you and your team countless hours and countless dollars. A must read for entrepreneurs of all stripes." --Eric Ries, author of The Lean Startup From three partners at Google Ventures, a unique five-day process for solving tough problems, proven at more than a hundred companies. Entrepreneurs and leaders face big questions every day: What's the most important place to focus your effort, and how do you start? What will your idea look like in real life? How many meetings and discussions does it take before you can be sure you have the right solution? Now there's a surefire way to answer these important questions: the sprint. Designer Jake Knapp created the five-day process at Google, where sprints were used on everything from Google Search to Google X. He joined Braden Kowitz and John Zeratsky at Google Ventures, and together they have completed more than a hundred sprints with companies in mobile, e-commerce, healthcare, finance, and more. A practical guide to answering critical business questions, Sprint is a book for teams of any size, from small startups to Fortune 100s, from teachers to nonprofits. It's for anyone with a big opportunity, problem, or idea who needs to get answers today.

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