Persuasion Equation: The Subtle Science of Getting Your Way
If only you could convince people to see things your way . . . Learn the secret to developing true persuasive power!
Quantity | Price | Discount |
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List Price | $17.95 | |
1 - 24 | $15.26 | 15% |
25 - 99 | $11.13 | 38% |
100 - 249 | $10.77 | 40% |
250 - 499 | $10.41 | 42% |
500 + | $10.23 | 43% |
Non-returnable discount pricing
$17.95
Book Information
Publisher: | Amacom |
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Publish Date: | 05/06/2015 |
Pages: | 240 |
ISBN-13: | 9780814434178 |
ISBN-10: | 0814434177 |
Language: | English |
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Full Description
In a nutshell, doesn't so much of business boil down to whether or not you can persuade others around you? Whether it is a customer, a contractor, a board of directors, or your loyal staff, your ability to persuade others toward your point of view is absolutely essential if you are to find success. Merging research and real-world application, Persuasion Equation reveals what really drives decisions and introduces readers to the key formula for developing the invaluable attribute of persuasion--a powerful combination of factors proven to speed agreement. Discover the surprising reasons people say yes, and learn how to: - Radiate an aura of expertise- Win trust and leverage credibility- Build a business case that appeals to both heart and mind- Adapt for personality, gender, and generational differences- Perfect the five-step persuasion process- Generate group buy-in- And much more!Whether you're trying to secure a promotion, make a sale, or rally support for a new idea, this indispensable guide holds the key to unlocking within you the power of persuasion.