Chapter 8: Entrepreneurship
Eight guides to the passion and practicality necessary for any new venture.
The word didn't even exist until 1950. However, blacksmiths, bakers, and candlestick makers faced the same challenges as today's organic farmers and database designers. These businesses are born out of a passion but often fail in practicality. Entrepreneurship is hip, treacherous, and vital--all of which served as inspiration for our selections.
The Art of the Start 2.0: The Time-Tested, Battle-Hardened Guide for Anyone Starting Anything (Revised)
Guy Kawasaki
Portfolio
The E Myth Revisited
Michael E Gerber
Harper Business
The Partnership Charter: How to Start Out Right with Your New Business Partnership (or Fix the One You're In)
David Gage
Basic Books
Growing a Business
Paul Hawken
Simon & Schuster
Guerrilla Marketing: Easy and Inexpensive Strategies for Making Big Profits from Your Small Business
Jay Conrad Levinson
Harper Business
The Monk and the Riddle: The Art of Creating a Life While Making a Life (Revised)
Randy Kosimar
Harvard Business Review Press
