Chapter 9: Narratives
Seven industry tales of both fortune and failure.
When writers visit offices and factory floors, their reporting captures the romance of what many find so compelling about the pursuit of business. They also see the organizational dysfunction, and its roots in our personal flaws. These books capture the tales of both fortune and failure at their capitalist extremes.
Too Big to Fail: The Inside Story of How Wall Street and Washington Fought to Save the Financial System--And Themselves (Updated)
Andrew Ross Sorkin
The Smartest Guys in the Room: The Amazing Rise and Scandalous Fall of Enron
Bethany McLean, Peter Elkind
When Genius Failed: The Rise and Fall of Long-Term Capital Management
Random House Trade
Moneyball: The Art of Winning an Unfair Game
W. W. Norton & Company
The Lean Startup: How Today's Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses