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Getting Naked: A Business Fable about Shedding the Three Fears That Sabotage Client Loyalty

Patrick Lencioni, Patrick M Lencioni

Written in the same dynamic style as Lencioni's previous bestsellers, including "The Five Dysfunctions of a Team, The Naked Consultant" illustrates the principles of inspiring client loyalty through a fascinating business fable.

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Book Information

Publisher: Jossey-Bass
Publish Date: 02/02/2010
Pages: 220
ISBN-13: 9780787976392
ISBN-10: 0787976393
Language: English

What We're Saying

November 17, 2010

If you both read and travel regularly, you have most likely purchased a book from Hudson Booksellers. They have 65 bookstores and sell books in over 350 Hudson newsstands in airports and transportation terminals throughout North America. They have been releasing a "best of" list every year since 2007, and announced 2010's list yesterday. READ FULL DESCRIPTION

March 11, 2010

Getting Naked: A Business Fable About Shedding The Three Fears That Sabotage Client Loyalty by Pat Lencioni, Jossey-Bass, 220 pages, $24. 95, Hardcover, February 2010, ISBN 9780787976392 For over ten years, Pat Lencioni has helped define the genre of the business fable. He is most famous for The Five Dysfunctions of a Team, which I thought so highly of that I included it in our collection of The 100 Best Business Books of All Time. READ FULL DESCRIPTION

December 19, 2012

The Advantage is a smart, quiet book. The valedictorian of the business book class of 2012 whose extracurricular is the chess club rather than debate or pep. The title and cover are straightforward. READ FULL DESCRIPTION

Full Description

Another extraordinary business fable from the New York Times bestselling author Patrick Lencioni

Written in the same dynamic style as his previous bestsellers including The Five Dysfunctions of a Team, Lencioni illustrates the principles of inspiring client loyalty through a fascinating business fable. He explains the theory of vulnerability in depth and presents concrete steps for putting it to work in any organization. The story follows a small consulting firm, Lighthouse Partners, which often beats out big-name competitors for top clients. One such competitor buys out Lighthouse and learns important lessons about what it means to provide value to its clients.

  • Offers a key resource for gaining competitive advantage in tough times
  • Shows why the quality of vulnerability is so important in business
  • Includes ideas for inspiring customer and client loyalty
  • Written by the highly successful consultant and business writer Patrick Lencioni

This new book in the popular Lencioni series shows what it takes to gain a real and lasting competitive edge.

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