ChangeThis
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ChangeThis
Playing Fair While Creating and Unfair Advantage
By Anthony Iannarino
"For most of us in sales, winning new business often means taking that business away from a competitor. The euphemism we use to describe stealing a client from a competitor is called 'a competitive displacement,' which sounds a lot nicer than 'eating their lunch.' However, if this sounds harsh, know
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ChangeThis
Leveraging the Power of Technology-Aided, Human-Powered Experiences
By Joseph Michelli
While Airbnb’s technology fosters trust, drives efficient transactions, and personalizes search options, leaders in the company understand that truly memorable travel experiences require a host community that delivers personal care through hospitality (defined at Airbnb as “service with heart”).
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The Forgotten Diversity Group: Ambitious Women Who Want to Lean "In-Between"
By Kathryn Sollmann
"Diversity and inclusion is a hot topic on corporate agendas these days, but despite the best efforts of employers, a large group of women are feeling left out. When it comes to leadership training, employers are still pressuring women to conform to one profile of an ambitious and successful woman. In
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ChangeThis
Don't Stress: When Doing and Spending Less Can Help Your Business Get Ahead
By Stephen Wunker, Jennifer Luo Law
"As a result of our fascination with the latest and the greatest, the word 'innovation' is often used as a synonym for technological advancement, bringing with it imagination-capturing glory—as well as its less savory reputation for being expensive and fickle. But that's just one dimension of innovation.
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ChangeThis
Leadership On Day One
By Drew Dudley
"I've studied leadership my entire adult life, and I firmly believe there is no shortage of leadership on this planet. However, we are systematically ignoring a huge percentage of the leadership that surrounds us each day because we have chosen to define it too narrowly. To change that we need to
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ChangeThis
Daring Conversations: How to Communicate with Candor, Clarity, Compassion, and Ease
By Alexia Vernon
"There is no shortage of theories about why there are not more women leading companies, boards, and local, state, and national governments. Explanations range from the persistence of the glass ceiling, inflexible work-life policies, male-dominated networks, and unconscious gender bias. As a result, solutions
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ChangeThis
The Secret to an Engaged Workforce (That Shouldn't Be So Secret)
By Aron Ain
"Do you want your employees to absolutely love coming to work? Employees who love their work put in their best effort and perform better. They work better in teams. They feel more loyalty toward the company. They stay in their jobs longer. They help you recruit top talent. They come to you with new ideas.
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ChangeThis
What Makes a Change Maker a Change Maker?
By Amy Radin
"Innovation has moved from a distant abstraction in the business world to a front-and-center deliverable that is expected to show evidence of impact. But there is no guaranteed formula for finding ideas and executing on them for sustained impact. Users and buyers set moving expectations, investors are
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ChangeThis
The Presentation of Data Graphics In Everyday Life
By Kristen Sosulski
"Consider how our smartphones, social media platforms, or even search engines alter the pace, pattern, and scale of our daily activities. Think about your own process for selecting restaurants, documenting moments, and sharing your thoughts with others and the role that your media plays in these activities. Next,
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ChangeThis
Business Must Make Life Better
By Richard Hardyment
"Big business today is under scrutiny like never before. Trust is flaky. Consumers are cynical. Many companies talk about playing a role in society—through philanthropic giving and environmentally sustainable practices. But few have defined their ambitions for life. Companies have a phenomenal
The original idea behind ChangeThis came from Seth Godin, and was built in the summer of 2004 by Amit Gupta, Catherine Hickey, Noah Weiss, Phoebe Espiritu, and Michelle Sriwongtong. In the summer of 2005, ChangeThis was turned over to 800-CEO-READ. In addition to selling and writing about books, they kept ChangeThis up and running as a standalone website for 14 years. In 2019, 800-CEO-READ became Porchlight, and we pulled ChangeThis together with the rest of our editorial content under the website you see now. We remain committed to the high-design quality and independent spirit of the original team that brought ChangeThis into the world.